Engineering the transportation experience at Miovision

The idea came to him while counting cars at the side of the road—his summer job during university. Now, as the CEO of a multinational traffic management technology company, Kurtis McBride is thankful for those youthful days and the inspiration behind his highly successful business.

Founded in 2005 by McBride and two University of Waterloo classmates, Miovision is reinventing the way traffic infrastructure is managed with an industry-leading traffic data collection solution and cloud-based remote signal management technology.

• CIX Top 20 - Canadian Innovation Exchange 2015 Most Innovative Companies
• 2013 Innovator of the Year Award, Canadian Digital Media Network
• Continued growth with 110 high-quality jobs created, 650 customers in 50 countries

The company’s flagship product, Scout, is the industry-leading traffic counting device for professional data collectors that’s being used at over 50 percent of the traffic intersections in North America. Miovision’s newest product, Spectrum, is a purpose-built turnkey solution to wirelessly connect, manage and understand traffic signals.

Miovision received a repayable contribution from FedDev Ontario’s Investing in Business Innovation initiative, which helped McBride and his partners advance their business.

Navigating the roads in a busy city can be a task in itself. Thanks to Miovision, and their efforts to empower transportation professionals, the experience is much better than it’s ever been.